Following the past 24 hours of extremely negative social media responses to their latest commercial starring Kendall Jenner, Pepsi has officially pulled the ad.
People were upset with the insensitive nature of the commercial, with an over-arching theme that all of the world's problems, especially when it comes to racism and civil rights issues in America, can be solved by handing a police officer a can of Pepsi.
Check out a clip, via The Shade Room on IG, below:
Following utter silence from Pepsi's team overnight, they finally responded via Twitter on Wednesday (April 5), saying that they "clearly missed the mark" and that they're removing the ad for good.
They even apologized to Kendall, who, according to TMZ, was merely the face of the promo and had no creative involvement in the ad.
"Our sources say she signed on to do the gig and with no knowledge of the marketing vision ... she just knew the brand was big. She clearly knew the story line once she got the script, but the creative was already a done deal," TMZ reports.
Check out Pepsi's statement below:
What do you think of Pepsi's statement?